Comments on: Apexon performance woes http://www.esourcingforum.com/archives/2007/02/20/apexon-performance-woes/ The source of information and best practices in strategic sourcing. Fri, 29 Aug 2008 00:45:21 +0000 http://wordpress.org/?v=2.3.2 By: Sean Delaney - Iasta UK http://www.esourcingforum.com/archives/2007/02/20/apexon-performance-woes/#comment-4462 Sean Delaney - Iasta UK Tue, 20 Feb 2007 13:07:52 +0000 http://www.esourcingforum.com/archives/2007/02/20/apexon-performance-woes/#comment-4462 Hi Dave. It sounds like these unrealistic reveue expectations are a global phenomenon. I too am sympathetic to Apexon's demise at the expense of good people. Only recently I have seen a harsh examples of this. Firstly Elcom (P to P) have made the strategic decision to eliminate the Sales Directors Role from Europe and shed 12 staff in the US. They are going for their final round of funding (£1.2m after £11m injection last year). Shedding a quality Sales Director like Philip Emsley seems like taking one more risk after another. I cannot see the logic in such decisions when they have such great potential. Without representation how are they going to reach out to clients? If the market is not ready for their offer then Elcom need communicators like Philip to explain the clearly huge benefits of their product offer. Hi Dave. It sounds like these unrealistic reveue expectations are a global phenomenon. I too am sympathetic to Apexon’s demise at the expense of good people.

Only recently I have seen a harsh examples of this. Firstly Elcom (P to P) have made the strategic decision to eliminate the Sales Directors Role from Europe and shed 12 staff in the US. They are going for their final round of funding (£1.2m after £11m injection last year).

Shedding a quality Sales Director like Philip Emsley seems like taking one more risk after another. I cannot see the logic in such decisions when they have such great potential. Without representation how are they going to reach out to clients? If the market is not ready for their offer then Elcom need communicators like Philip to explain the clearly huge benefits of their product offer.

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